From "I want to start something" to a store that ships.
Three ways in, priced separately. Test one product idea for a small fee, or go straight to the full build. Whatever you spend on an entry tier is credited back in full if you continue within 60 days.
Start small. Only commit once the numbers say so.
Most people should start at the top of this list, not the bottom. The first two tiers exist so you can find out whether a product works before spending on the build.
Product Check
One product idea, one honest answer. Small, fast, low friction — designed to tell you no cheaply if the answer is no.
Credited in full against the Launch Package within 60 days- 60-minute strategy call
- Written landed-cost model on one product: FOB, freight, duty, marketplace fees, ads — the real margin
- Written go/no-go recommendation
- A product idea or category, even a rough one
- Any supplier quotes or links you already have — not required, just faster
- An hour of your time inside the three-day window
Payment. Paid in full upfront, before kickoff — small enough that splitting it isn't worth the admin.
Validation Sprint
The Product Check plus real supplier work. You end the fortnight with quotes in hand and a defensible view on whether to build.
Credited in full against the Launch Package within 60 days- Demand and price check against live marketplace listings — what is actually selling, at what price
- Full landed-cost model including duty and inbound freight
- 3–5 shortlisted, vetted suppliers with quotes
- Written recommendation, delivered on a call
- Product idea or category
- Target price point or budget range, if you have one
- Availability for a kickoff call in week one and a results call in week two
Payment. Paid in full upfront, before kickoff.
Launch Package
One product, the whole path: supplier to samples to store to marketplace to first thirty days of ads. Built in your accounts and handed over with training.
- Supplier sourcing, shortlisting and negotiation
- Sample coordination and physical inspection before the bulk order
- Brand basics: name, logo, packaging direction, product content
- Online store build — Shopify or WooCommerce
- One marketplace storefront: Shopee, Tokopedia or TikTok Shop
- Ad account setup, creative production, campaign build
- 30 days of ad management from go-live
- Handover and training
- Sign-off at each milestone: supplier selection, sample approval, store review before go-live
- Payment direct to the factory for inventory, samples, freight and duty
- Ad budget on your own account — we recommend Rp 15.000.000–25.000.000 over the first 30 days
- Business entity and bank details for marketplace and payment gateway registration
- Timely responses — delays on your side extend the timeline directly
Payment. 50% on signature, 50% on handover. Over Rp 100.000.000, 50/30/20 with the middle payment on an agreed milestone.
What you pay for directly, and why.
We never route product payments through our account. You pay the factory, you pay the forwarder, our fee goes to us. In a market with quiet supplier kickbacks, that is worth saying out loud.
- Media spend
- Inventory cost, sample cost, freight, duty, customs charges
- Marketplace commission and platform admin fees
- Domain, hosting, paid apps and subscriptions
- Any second product or second marketplace — priced below
Add-ons, priced the same way.
Sourcing-only pricing is per SKU, and it steps down as your order grows.
| Offer | Price | Timeline | Notes |
|---|---|---|---|
| Additional product, same engagement | Adds 2–3 weeks | Per SKU | |
| Additional marketplace storefront | Adds 1 week | Per channel | |
| Multi-product build | Rp 85.000.000–200.000.000 | Scoped at proposal | Published as a band. Fixed-scope proposal within one business day |
| Sourcing only — 1–2 SKUs | 2–4 weeks | Per SKU | |
| Sourcing only — 3–5 SKUs | 2–4 weeks | Per SKU | |
| Sourcing only — 6+ SKUs | 2–4 weeks | Per SKU | |
| QC / factory inspection | 1 day, on site | Per day | |
| Sample round | 1–2 weeks, courier-dependent | Plus actual sample and shipping cost |
Add-ons follow the same terms as the tier they extend — entry-tier extras paid upfront, build extras on the Launch Package's 50/50 schedule.
Six things we handle, and why they matter.
Our own agent network
Not a marketplace search and a hopeful email. We work factories we have already bought from, and negotiate on your behalf rather than accepting the first quote. Most first-timers learn what real quality costs after the money has gone.
Inspected before the bulk order
Physical inspection every time, in person, before you commit to a container. One inspection costs less than one bad shipment, and it is the single step people skip when they are trying to move fast.
Enough to look legitimate
Name, logo, packaging direction, product copy and imagery. On Indonesian marketplaces trust is the conversion lever — a good product behind a thin-looking listing simply does not sell.
Set up correctly once
Built inside your accounts, under your entity, with your payment details. Correct category, correct shipping template, correct tax setup. Fixing any of that after a few hundred orders is far more expensive than doing it right at the start.
Run with you watching
Thirty days from go-live, in your own ad account, with the reasoning shown as we go. The goal is that you can take the account over afterwards rather than inherit a black box you are afraid to touch.
The point of the whole thing
Documented process, walkthrough sessions, and every credential in your name. You should not need us in month two. If you want us to stay on, that becomes a For Brands conversation, not an unspoken dependency.
Who this is not for.
No working capital
Stock and ad spend sit on top of the fee and are paid direct by you. If that isn't available yet, start with the Free Starter Kit and come back when it is.
Looking for passive income
This is a business with inventory, customers, and returns. It needs your attention weekly, not quarterly.
Wanting guaranteed numbers
We will model the economics honestly and tell you when a product doesn't clear. Nobody can promise a revenue figure.
Take the Free Starter Kit instead.
If you're still deciding whether this is for you, don't book a call yet. Read the free material, run your own numbers on one product, and come back when you either have a shortlist or a specific question. That call is worth ten of the other kind.
- Landed cost calculator — duty, freight, fees, real margin
- Marketplace setup checklist, the version we use ourselves
- The 12 questions to ask a supplier before you pay anything
Tell us where you are. We'll tell you what's next.
Two call types, both free, both 30 minutes, both with the person who'd actually run your account.